Selling your home is one of the biggest financial moves you’ll make. For homeowners in Dumfries, Prince William County Virginia, the difference between a traditional listing and a smart commission strategy can amount to tens of thousands of dollars. In this case study, we’ll walk you through how we helped one seller in Dumfries save big, explain typical selling costs (including Realtor commissions), and show you the advantages of our 1.5% full-service program .

The Situation: Meet “The Johnsons” in Dumfries, Prince William County

The Johnson family inherited a home in the 22026 zip code in Dumfries, Prince William County Virginia. They lived out of state and wanted to sell quickly, with minimal hassle—and maximize what they walked away with.

The home was in solid condition: modest updates, good maintenance, located in a desirable Dumfries neighborhood.

They considered listing with a full-commission agent (5–6%), but worried they’d be giving away too much of their equity.

We proposed our 1.5% full-service listing model as an alternative. We would provide the same marketing, negotiation, transaction oversight, inspections support, and closing management—but at a much lower fee. They agreed.

Local Market Snapshot: Dumfries, Prince William County Virginia in 2025

To understand the savings potential, here’s what the Dumfries market looks like now:

• Zillow: Average home value in Dumfries is about $589,416, up ~1.8% over the past year.
• Realtor.com: Median listing price ~$585,000, with homes selling in ~22 days on average.
• Rocket Homes: June 2025 report showed a median list price of $639,900 in Dumfries, with increased inventory.
• Bankrate: In Virginia overall, the average combined real estate commission is about 5.19% (varies 5%–5.7%).

So in Dumfries, where home values are high and market competition is stiff, keeping more of your own equity matters.

Typical Costs of Selling a Home (and How They Add Up)

When we list and sell a home, there are several costs a seller must anticipate. Below is a breakdown of the main ones:

Example: Suppose your home in Dumfries sells for $600,000:

• At 5% commission → $30,000 agent fees
• + 3% closing costs → $18,000
• + $2,500 marketing/repairs

Total = ~$50,500 (~8.4% of sale price).

How We Helped the Johnsons Save Thousands

Here’s a breakdown of what we did and how much they saved, in a real example in Dumfries, Prince William County Virginia.

Step 1: Listing at Competitive Market Price

We listed at $625,000 (slightly aggressive but realistic). Professional photos, staging, and marketing brought multiple offers within a week.

Step 2: Using Our 1.5% Full-Service Program

Instead of 5–6% commission, our listing agreement was 1.5%. Services (marketing, negotiations, contract management) remained full-service—no shortcuts.

Step 3: Negotiation & Inspections

We managed repairs, contractor bids, and counteroffers while protecting our seller’s bottom line.

Step 4: Smooth Closing

We oversaw all title and closing logistics to ensure a seamless transaction.

The Savings

Why This Works in Dumfries, Prince William County Virginia

• High property values magnify savings—1% on $600K = $6,000.
• Competitive markets demand smart marketing, not inflated fees.
• Commission is negotiable—1.5% models are growing across Virginia.
• Transparency builds trust—no hidden fees.

Potential Objections & How We Handle Them

“Will I get less service at 1.5%?” No. Full marketing, photos, open houses, negotiation, closing management.

“Will buyers resist a lower commission?” Rarely—we structure incentives to keep listings attractive.

“Is this available across Prince William County?” Yes. While this case study is in Dumfries, our 1.5% program works county-wide.

Tips for Sellers in Dumfries to Maximize Savings

• Ask upfront if your agent offers 1.5%.
• Compare full-service agents and their fees.
• Request an itemized service list.
• Make minor repairs before listing.
• Time your listing for spring/summer in Dumfries.

FAQs